How business continuity will evolve in 2013


business integration and business continuityTechnology and industry demands are changing rapidly throughout the year. Companies are constantly working to keep up with the latest best practices, regulations and market standards to stay on pace with competitors while working to increase revenue. While it is important to remain on the cutting-edge of technology and innovation, business leaders must not lose focus of what makes a business sustainable: continuity.

When a business becomes disjointed and newly added components deviate from the core functionality and practice, continuity is compromised and errors arise. The more inconsistent business operations and communications become, the more costly oversights and delays can be, potentially resulting in the loss of a competitive edge or valuable customers.

Companies are therefore encouraged to focus on business continuity when acquiring new resources or components, as well as when business is being maintained between periods of growth. Business integration tools allow companies to maintain high levels of continuity by ensuring all information and communications are functioning through the same portals, are received by all users and are updated regularly for accurate reporting.

When decision makers have access to the most up-to-date information in real-time and can share the findings with managers throughout a supply chain, changes can be made quickly and efficiently for more flexible business practices. Companies that adjust to consumer demands, industry trends and innovative advancements quickly can stay ahead of competitors. Business integration technology allows these goals to be met while maintaining continuity for short- and long-term gains.

Continuity changes
According to a recent global survey on business continuity expectations in 2013, 34.4 percent of industry leaders expect significant changes in the way their enterprises manage business continuity in the upcoming year, while half predict small changes. The majority of respondents believed planning, processing, testing, management, implementation, disaster recovery and other aspects of technology adoption will evolve in 2013, making way for more efficient practices to maintain consistency across all departments.

The study revealed 12.4 percent of industry leaders predict their organizations will change how they approach business continuity management. Some will converge the tasks with other resilience-related disciplines while others expect the tasks to be headed by nonexecutive managers.

Respondents also anticipate there will be more process-based business continuity planning, with core activities being handed off to risk analysts at the enterprise-wide operational level, rather than managers at the business unit level. Furthermore, 11.8 percent anticipate more testing of business continuity and integration resources in 2013, while 7.2 percent expect to make changes to enable improved alignment to their existing business continuity management practices.